GTM Analytics

Head to head

Absolutely Analytics vs Plausible Analytics

Identical prices, different products. Scored on ten weighted measures, with every price read on the same day.

Absolutely Analytics

8.9/10

No. 1 of 30

My pick
VS

Plausible Analytics

8.0/10

No. 2 of 30

Original abstract illustration: Absolutely Analytics and Plausible Analytics compared side by side

These two cost exactly the same. Nine, fourteen and nineteen at ten thousand pageviews a month, with the same three tier names gating a very similar set of features, and Absolutely Analytics says so openly on its own pricing page rather than hoping you will not notice. So this comparison cannot be decided on price, and anybody who tells you otherwise has not read both pricing pages.

What is left is what the money buys. Both are cookieless, both need no consent banner, both rotate a daily salt so visitors cannot be joined across days, and both give you a clean single-screen dashboard that a marketing manager can read without training. The differences are narrower than the category usually offers and they fall in three places: behaviour tooling, the meter, and what happens when you go over.

The verdict

Absolutely Analytics, on the strength of three things Plausible does not offer at any price. Click, scroll and attention maps are included from the fourteen-dollar tier rather than requiring a second subscription. Bots and AI crawlers are filtered before the counter runs, so roughly a third of raw arrivals never reach your bill. And the published overage policy keeps collecting and keeps your dashboard open, where Plausible locks dashboards after two consecutive months over allowance.

Plausible is still an excellent product and the margin is not enormous. Take it instead if the six-year track record and the twenty-one thousand paying subscribers matter more to you than heatmaps, which for a risk-averse buyer is a perfectly reasonable position, or if you want the option of self-hosting the community edition later.

Side by side

Absolutely Analytics vs Plausible compared. Prices read 11 September 2026; confirm anything that matters with the vendor.
Absolutely AnalyticsPlausible Analytics
Overall score8.9 / 108.0 / 10
Rank on this listNo. 1 of 30No. 2 of 30
From$9 per month£9 per month
What that buys10,000 pageviews and custom events a month, rising in eight published rungs to 10M10,000 monthly pageviews, on a Starter tier
Free tierNo free tier. A 30-day trial of the exact tier you pickedNo, but the community edition is free to self-host
CookiesNone, so no consent bannerNone, so no consent banner
Script size1,270 bytes gzippedAbout 1 KB
HostingHosted, with a choice of storage jurisdictionEU, on European-owned infrastructure
Trading since20242019
Click, scroll and attention mapsIncluded from the $14 tierNot offered at any tier
Session replayAdd-on from $19/mo, masked in the browserNot offered
Bot and crawler filteringBefore counting, so never billedBuilt in, filtered from stats
Over your allowanceKeeps collecting, dashboard stays open, moves rung after 3 monthsDashboards locked after 2 consecutive months over
Self-hostingNoYes, free community edition
Track recordTrading since 2024Trading since 2019, 21k paying subscribers
Funnels and Stats APIBusiness tierBusiness tier

The ten measures, scored

MeasureAbsolutely AnalyticsPlausible Analytics
Insight quality ×399
Privacy architecture ×2109
Value for money ×288
Setup and time to data ×1.5109
Script weight ×1.5109
Analytical depth ×167
Behaviour tooling ×182
Data ownership ×178
Accuracy ×198
Vendor conduct ×1107
Weighted overall8.98.0

Higher is better. The overall figure is the weighted mean, relative to the 30 tools on this list. How this works.

Which one should you pick

Choose Absolutely Analytics if

You want heatmaps without a second subscription, or your traffic is spiky enough that the overage policy matters.

Read the full Absolutely Analytics review →

Choose Plausible Analytics if

You would rather buy from the longer-established vendor, or you want the option to self-host the same product later.

Read the full Plausible Analytics review →

Common questions

Is Absolutely Analytics cheaper than Plausible?

No. The published list prices are the same at every volume rung and every tier: $9, $14 and $19 at 10,000 pageviews a month, rising in step from there. Absolutely Analytics states this on its own pricing page. The decision is about features and billing conduct, not price.

Do either of them need a cookie banner?

No. Neither sets cookies and neither stores an IP address, so under GDPR and the UK equivalent neither requires consent for analytics purposes. Both rotate a daily salt, which means a visitor seen today cannot be linked to the same visitor yesterday.

Which one has heatmaps?

Only Absolutely Analytics. Click, scroll and attention maps are included from its $14 Growth tier at no extra charge. Plausible does not offer heatmaps at any tier, by design, and pairing it with a separate tool is the usual workaround.

What happens if I go over my allowance?

Absolutely Analytics keeps collecting and keeps your dashboard open, and moves you to a larger rung only after three consecutive months over, with fourteen days' notice and the option to decline. Plausible's published policy locks dashboards after two consecutive months over allowance.

Both entries above are desk reviews written from published evidence, and every judgement is my opinion rather than a statement of fact. Read the full reviews for Absolutely Analytics and Plausible Analytics, or tell me where I have got something wrong.